Outsourcing your sales to a company like Echo Business Solutions is one of the trending topics in Charleston South Carolina right now. There are several problems when you try to outsource too many processes as a small business. However, there is a turning point in your business where you will not become any bigger until you start to outsource some of these processes.
If you try to outsource to a marketing company when you are small, you may not be able to keep up with the big influx in customers and will delay order fulfillment. This leaves you with unhappy customers which is obviously never a good thing. But you wouldn’t believe how many people in the Charleston, SC area are trying to get companies like Echo to do their sales and marketing for them. I’ll save you the trouble of trying to get them on board as you service provider.
What Echo Business Solutions Inc is doing
Businesses who want to get customers may or may not know what it takes to acquire them and increase their revenue. Many small business owners just want to be able to throw up a website, turn on their ‘open’ light out front, and have business roll in. It doesn’t work that way.
There are several factors that you have to take into consideration when attempting to acquire customers in any given niche or industry. But most of all, you have to get out there and interact with people, especially if you don’t have a retail space or you have a service that is expensive. Here’s what Echo Business Solutions Inc is doing with the clients that contract through them. They are going out and meeting prospect customers face to face.
Now I know that going out and meeting people is one of the last things that we want to be doing when it comes to running our business. But let’s just think about that for a minute, shall we? If you went to your customers for a customer service call, as the president of your company, do you think that that particular customer would be impressed? Do you think that they might give you a referral, knowing that you are doing your best to make sure that your cusotmers are happy? Of course they would.
Let’s look at it from the sales perspective. If you had a ‘sales rep’ from a company approach you about their services, how likely are you to sign up for whatever they are selling. Now, if the president of that company was the one in front of you, telling his or her story, do you think you might be inclined to listen? Of course! Never mind the success that Echo Business Solutions has had recently. You carry so much credibility with you that you wouldn’t even believe. Echo Business Solutions doesn’t have this luxury. They work with Fortune 500 companies and deliver a face to face solution for them. But in YOUR case, you can easily adopt this model of customer acquisition and scale it.
Once you have more staff in the order fulfillment process, you can then start thinking about outsourcing, but I wouldn’t attempt to do it before then. No one knows your business like you do and no one is going to represent your company with the integrity of the president. Therefore, get out there and get to know the sales process. You might be surprised at all of the flaws in your systems that you uncover which you wouldn’t have if you were to outsource right off the bat. Although Echo Business Solutions Inc is great at what they do, I wouldn’t advise trying to hire them straight out of the gate.